Kamila put on a Asian Games makeup. Photo provided to Hangzhoufeel
Experiencer
By Kamila Askarova
Founded in 2017, with Florasis as its international name, Huaxizi has won the love of consumers for its traditional and ornate Chinese aesthetic and high-quality service.
As a representative of the C-beauty brands, also known as the Chinese-born beauty brands, Huaxizi is also an official supplier of makeup products and makeup service for the Asian Games.
While most of the products are sold online via E-commerce platforms, the brand has recently launched its first offline store across the globe. Located by the West Lake, the store kindly welcomed through Hangzhoufeel some international friends to have a hand-on experience last Friday.
As soon as we arrived the staff kindly took us to the dressing room and helped us put on a traditional Chinese outfit called Hanfu. At that moment we immediately felt ourselves closer to the ancient Chinese culture and the upcoming Hangzhou Asian Games.
The store has two floors. The first floor is fully equipped with luxury cosmetic products. Huaxizi has a complete product line covering many areas such as makeup, skin care and perfumery. The products include liquid foundation, eye shadow, lipstick, blush, etc., and each has a high degree of color saturation and durability. In addition, Huaxizi offers a variety of skin care products, such as masks, serums, lotions.
There are young people working as consultants, who are always pleased to tell their clients in detail about the most fashionable novelties, the best ways to apply makeup, or to demonstrate products on models or on clients. They kindly introduced to us each of the products and even did colorful art with the color scheme of the upcoming Hangzhou Asian Games. The internationals also tried to wear the make-up by themselves with all the products such as toner, highlighter, lipstick and etc.
I noticed with curiosity that there was a thinly cut pattern on the lipstick. The whole story depicted by the pattern is clearly about the lipstick. Situations are the same with the highlighter and eye shadow, everything here has a fine drawing that depicts the story.
On the second floor is an exhibition of the Asian Games that were held or to be held in Chinese cities, namely Beijing, Guangzhou and Hangzhou. Lots of toys of the last and future games, little statues of pandas with details of the sports on them, traditional Chinese drawings and so many other things are awaiting you there. You can even smell various types of perfume, because on this floor is located a fragrance corner. There are also a make-up room, a comfortable waiting zone and a room where you can find the inner peace.
"Once I entered this room I felt so special. This room is a beautiful place where you can relax and have some rest, drink some tea and play with the game in the Song Dynasty with arrows and bowls. It is like time-travelling back to the ancient time." said Wissal from Morocco.
I agree with her. The whole second floor has the atmosphere of the Asian Games. I cannot leave the window on the second floor without saying a word about it. The shape of the window resembles the emblem of Hangzhou Asian games. Through that window the sunlight is coming to the room illuminating all the things that are related to history and cultural heritage. It is full of vibrant energy, art and traditions. Every element of decor and design creates the vibe in which viewers can enjoy and immerse themselves in the history, culture and importance of the Asian Games.
Kamila and her friend Lina enjoyed the exhibition.
Photo provided to Hangzhoufeel